Indigenous Community TV (ICTV) is getting behind Apunipima Cape York Health Council’s Sugary Drinks Proper No Good – Drink More Water Youfla social marketing campaign – by providing a free TV advertising campaign on Channel 601 VAST across Australia.
ICTV will broadcast three campaign videos featuring NRL legend Scotty Prince free of charge to show their support for improving the health of Aboriginal and Torres Strait Islanders.
ICTV Manager Rita Cattoni said ICTV was happy to support the campaign. ‘We are proud to support the Sugary Drinks Proper No Good campaign and help spread the word that sugary drinks are bad for your health and you should choose water every time.’
‘Please watch these videos with your family, kids, elders, sports team and work mates and remember - drink more water Youfla!’
Apunipima would like to thank ICTV for their generous support of this campaign.